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The MMVAs go green with H&M and Bullfrog Power

Posted on June 7th, 2013


Sustainability is a long-term trend at H&M. This year, as part of its focus on sustainability, H&M has teamed up with Bullfrog Power, Canada’s leading green energy provider, to bullfrogpower the MMVAs with clean, renewable energy! That means Bullfrog’s generators will inject 100% green electricity onto the electricity system to match the amount of power the event draws down from the grid.

Bullfrog power comes exclusively from clean and climate-friendly sources including wind and low-impact hydro power instead of polluting coal, oil, natural gas, and nuclear. Carbon offsets have also been purchased to address emissions related to the event’s generator-based power requirements.

By choosing Bullfrog power for the MMVAs, H&M is taking action to reduce the event’s energy-related impact and support a cleaner, healthier environment. Imagine a world where everyone chose pollution-free power!

H&M’s vision is that all its operations should be run in a way that is economically, socially and environmentally sustainable. To read more about H&M’s Conscious commitments visit

For more information on Bullfrog Power and how you can choose renewable energy, visit

Posted: Friday, June 7th, 2013 at 5:39 pm by


Categories: Fashion.